Marketing
Tips From The Ibis Network
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Posted: 19 Sep 2013 07:46 PM PDT
LinkedIn has become more and more
prominent in today’s media savvy world. LinkedIn is a professional
social network that essentially acts as a more in-depth professional resume,
with many different options to create a great profile. Perhaps the best
perk of having a LinkedIn profile is that it simultaneously enables people to
view your professional skill set while also seeing a list of people who have
endorsed you. However, having a LinkedIn profile alone is not enough to
get you noticed by potential employers; you must know how to create a great
profile and stay active to gain attention. Below are some tips to help
you create a more professional LinkedIn profile.
1. Set yourself up for
success- The first thing you should do is
make sure you have a fully entered profile. Completely filling up your
profile will allow people to see that you have taken the time as a
professional to put yourself out there in the best way possible. Be
sure to keep everything clean and professional, from your bio to your profile
picture.
2. Proofread your profile- Make sure that you have no misspellings or grammatical errors
before you finish your profile. Having a sloppy profile can be a huge
mistake when it comes time to promote yourself, as employers and potential
endorsers can be quickly turned off by viewing an unprofessional
profile.
3. Pick the best profile
picture- When uploading and setting your
profile picture, keep in mind that this profile is your online resume.
Choose or take a picture that represents how you would look going into an
interview. First impressions mean everything, so if the picture needs
to be cropped or edited in any way, be sure to take the time to do it right.
4. Stay active- LinkedIn offers exceptional group discussions and forums.
Find groups that are specific to your field of interest and target those
groups. These groups are great for learning new things and creating new
contacts that could help you in the future. Job listings are often
posted in these groups as well, so be on the lookout for new opportunities.
5. Be truthful- Be honest on your profile. Providing false or misleading
information is not only in bad taste, but chances are the truth will out in
an interview or even a future job. If you feel that you don’t have
enough experience or are just not cutting it as a potential employee, make
sure to highlight the good things on your profile. Endorsements can
help you gain some credibility as well, so just keep your character intact
and be honest with everything.
If you’re using LinkedIn and we’re
not yet connected, you can find me here: www.linkedin.com/in/joshmillar/
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