Tuesday, September 24, 2013

Maximizer or Satisficer?


Do you explore too many options? Get a 20-minute author clarity session to slice through your decision making.
 
A few 20-minute spots available this week to get clarity about your book project. First come, first served: https://www.timetrade.com/book/3MKL1

Maximizer or Satisficer?

I've been thinking a lot lately about how I make decisions. I consider every option. I use multiple variables to triangulate. I want to make the best, most perfect decision.


In fact, I proudly used the word triangulate in explaining to my husband why it was taking me weeks to purchase a plane ticket for our Gap Year trip to Paris next month.

If you've ever used Kayak to look for the "best flight option" you know how overwhelming it can be: cost, airline, partner airlines, number of stops, available seats, upgrade possibilities, departure and return cities. And how do you use all those American Express points?

He looked at me with perplexity. Why don't you just go with the first, most sensible option, he asked.

Turns out Sam is a Satisficer and I'm a Maximizer. That explains a lot.

And not just about purchasing airline tickets.


How Does Your Decision-Making Style Relate to Writing?

The terms maximizer and satisficer were popularized almost a decade ago when psychologist Barry Schwartz used them in his best-selling The Paradox of Choice: Why More Is Less.

Simply put, a maximizer is a perfectionist who exhaustively explores every possible angle before making a choice. A satisficer (satisfy + suffice) makes an acceptable choice and does it quickly.

Not surprisingly, the cost of being a maximizer is stress and anxiety. The extra effort plus the time consumed often outweighs any possible improvement in the final outcome.

I like to think that I only "maximize" when the decision is significant in terms of cost or impact on my business or life. But the fact is I probably do spend a bit too much time scanning the toothpaste and orange juice displays at the grocery store.

Maximizers Make the Sh*tty First Draft Even More Difficult

And I know that I spend too much time worrying about how I will complete the first draft of something I'm writing. Will it be complete? Logical? Interesting? Persuasive? Brilliant?

Of course not.

That's the whole point. It's not supposed to be.

As a perfectionist, I set the bar too high and make the process more difficult than it needs to be.

If you fall into the maximizing category for some or all of your decision-making, it can result in postponing a book project:
  • For the perfect moment
  • Until you have enough time to write
  • Until you've figured out just the right angle 
  • Until you've completed the next round of business travel
  • Until you've nailed a killer title
  • And so on

Take 20 Minutes to Get Clarity and Cut Through Your Decision Cycle  

If that sounds like you, click the link below to get one of several spots I've opened this week for a 20-minute conversation to get clarity about your book project. Clients tell me I'm exceptionally good at this. 

https://www.timetrade.com/book/3MKL1 

We will identify obstacles and by the end of our conversation you will have a plan for moving forward. I'll tell you about my three-month Author Breakthrough program and you can decide if we're a fit to work together.


We Can Talk By Phone or Via Skype

If you're outside the U.S. we'll talk via Skype.

Yours in making quicker, more satisfying decisions,




Debbie

Useful Links

You can learn more about my three-month Author Breakthrough program at http://Author-Breakthrough.com. There are two spots left to work with me this fall.


Gap Year After Sixty: Sam and I continue to write at http://GapYearAfterSixty.comClick through and sign up via email for the latest posts.

Debbie Weil
Founder & CEO, Voxie Media
Big Ideas. Short Books.™

{Publishing and programs for up-and-coming business authors}

email: debbie@voxiemedia.com
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