14 Terms For The Social-Media Beginner
Many people who are new to social media can be intimidated by foreign terms, acronyms and other up-to-the-minute lingo. This new language may be confusing enough to keep some people and businesses from fully embracing social media. The following is a list of some of the better known and most-used language in social media.
Blog – A regularly updated website or “web log” that allows a company or individual to post content and interact with readers through commentary, subscriptions, widgets, and syndicated RSS feeds.
Dashboard – The administrative area on blogs and social-media sites that allows you to edit your information, manage comments, monitor traffic, upload files, etc.
Domain Name – The identifying name or address of an Internet site.
Hashtag – Used on Twitter and Instagram, a hashtag is a keyword or phrase preceded by a “#” that helps organize posts, making them easier to find in searches.
Hyperlink – A navigational reference that embeds a link to a document or page on the Internet.
News Feed – Your news feed is where friends or followers share their current status.
Profiles and Pages – The pages on social-networking sites where a person or business displays their contact information, pictures, posts, and files.
RSS Feed – RSS (Really Simple Syndication) is a family of web-feed formats used to publish frequently updated content such as blogs and videos in a standardized format. Content publishers can syndicate a feed, which allows users to subscribe to the content and read it when they please, and from a location other than the website.
Subscribing – Signing up for a site’s feed, which automatically sends you new content from that site.
Tags – Keywords associated with a blog post or other content making them more easily found through searches.
Traffic – This term pertains to how many guests are visiting your social media site.
Trending – A popular phrase, word, or topic that is being used or shared habitually.
Viral Marketing – Viral marketing refers to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives through self-replicating viral processes.
Wall or Timeline – The shared portion, or discussion board, displayed on a social-media profile.
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