Sometimes, when you are considering or choosing a CRM
for your small business, you might need or want one with a more social
focus. Social CRM takes regular CRM a step further, and helps small
business owners utilize social media techniques and tools to better connect
with their customers. Whereas regular CRM is basically a tool for small businesses to organize
all of their customer data, social CRM shifts the focus to the customer.
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In the current financial
climate, new high-tech businesses rely more than other firms on outside
loans and investments, while non-technology businesses owned by African
Americans, Latinos, and women simply operate on less capital, says a report
issued today by the U.S. Small Business Administration (SBA) Office of
Advocacy. The report, called Access to Capital among Young Firms,
Minority-owned Firms, Women-owned Firms, and High-tech Firms looks at how
the changing financial environment affects new firms.
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Owning a business is stressful,
but running a business from home brings additional challenges, according to
a new survey by Wakefield Research for Carbonite, Inc. (NASDAQ: CARB), a
leading provider of cloud backup solutions. The study found that while home-based
small business owners are concerned about data loss and struggle to find a
proper work/life balance, a majority (79 percent) aren't taking full
advantage of cloud-based business tools.
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Small business owners only
dedicated 3 hours a week to social media, reports Forbes. While social
media can increase sales it requires more of a time investment before any
results are seen.
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When the economy improves
entrepreneurship declines. The Kauffman Foundation’s Index of
Entrepreneurial Activity shows that 0.3 percent of the adult population
started a business in each month last year, reports Businessweek. That is
down from an average of 0.32 percent in 2011.
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According to Entrepreneur, using
a To-Do list can actually improve your businesses bottom line. Knowing how
to prioritize your tasks can improve your business and create a better
work-life balalnce.
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