Friday, May 10, 2013

Box acquires HTML5 doc conversion firm

May 9, 2013, 2:24pm PDT Updated: May 10, 2013, 5:43am PDT

Box acquires HTML5 document conversion and viewing company


Ryan Damico, founder and CEO of Crocodoc, will be Box's director of content services after the storage and collaboration company bought his startup.
Technology Reporter- Silicon Valley Business Journal
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Box Inc. announced today that it would acquire San Francisco based-Crocodoc, an HTML5 document conversion and viewing company.
The acquisition will help make Box’s content “beautiful and accessible, freeing users from their desktops,” said CEO Aaron Levie in a blog post.
He went on to say, “We’re going to deeply integrate Crocodoc’s HTML5 viewing technology into our core product, creating an all-new experience for the 15 million individuals and 150,000 businesses on Box.”
Levie explained that Crocodoc’s technology “will become a core part of our platform, powering content experiences for every application that touches content, including HR software, e-learning tools, document signing solutions and healthcare applications.”
In its own blog post, Crocodoc’s CEO Ryan Damico — who will soon become Box’s director of content services — wrote, “We’re thrilled to be joining forces with Box and want to share some thoughts on why this is great news for our customers, partners, team and the web at large. The bottom line is that we’re committed to offering our platform API, investing heavily in its continued development as a standalone offering, and integrating our technology into Box’s flagship collaboration service.”
The entire Crocodoc team will be joining Box, according to a press release.
Crocodoc was backed in a 2010 seed round of funding by Y Combinator, Dave McClure, Paul Buchheit, Steve Chen, Joshua Shachter and XG Ventures.
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