Oct 182012
I know there are a lot of business coaches running around these days telling
everyone that you need a business plan BUT here is the deal: unless you need
outside capital or funding, you don’t need a business plan. In fact, investing
your time and energy in a business plan a waste of your precious resources.
What you need is a marketing plan and you need a simple one to help you meet your business’ financial goals. A great marketing plan should be straightforward and uncomplicated. Basically a marketing plan is like a GPS for your business– and just like you wouldn’t go on a road trip without a map of a GPS, you shouldn’t run your business without a marketing plan.
As a serial entrepreneur, I always use a marketing plan to help me grow my business and my bottom line. And you can too. There are great resources on how to create a simple-to-use marketing plan online. Basically, you want one with only 6 to 8 powerful strategies that focus your marketing activities on building relationships with your prospects or great referral sources until they feel comfortable enough to do business with you.
What you need is a marketing plan and you need a simple one to help you meet your business’ financial goals. A great marketing plan should be straightforward and uncomplicated. Basically a marketing plan is like a GPS for your business– and just like you wouldn’t go on a road trip without a map of a GPS, you shouldn’t run your business without a marketing plan.
As a serial entrepreneur, I always use a marketing plan to help me grow my business and my bottom line. And you can too. There are great resources on how to create a simple-to-use marketing plan online. Basically, you want one with only 6 to 8 powerful strategies that focus your marketing activities on building relationships with your prospects or great referral sources until they feel comfortable enough to do business with you.
If you are interested in having a
marketing plan by the end of the month, check out the bonus chapter in my
bestselling book, Fortune is in the Follow-Up® called, “How to Create a
Marketing Plan” OR attend my workshop, Marketing Momentum 101 on October 29th in
Mountain View. This marketing plan seminar will have you go from marketing
misery to marketing mastery in just one day.
Business owners, who want to start making serious money, know that they need
a plan to help them eliminate distractions and pinpoint their focus on powerful
marketing strategies that show up in their bottom line.
If you are interested in
attending Marketing Momentum 101 there are only 5 seats left. AND
for business owners who know how to grab an opportunity, I am offering a $200
discount if sign up by Friday, October 19th at midnight. Use the code: VIP when
you register to get your 40% discount.
Yours,
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