Great
Advice for Senior Sellers During Showings
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Posted: 24 Oct 2013 04:00 AM
PDT
Today we are honored to
have Nikki Buckelew, the Founder and CEO of the Seniors Real Estate
Institute, return as our guest blogger. Nikki is considered a leading
authority on seniors real estate and housing. - The KCM Crew
If there is one that
frustrates real estate agents the most, it is when homeowners decide to stay
home for showings!
So, how do you get a senior
homeowner to leave when their home is being shown?
First, let’s consider why
they are choosing to stay there in the first place.
Even though it may feel like
they are just trying to make our lives difficult, there may be in their minds
very good reasons for staying put.
Ask yourself these
questions... Is it possible they:
§ Don’t drive (or
shouldn’t) - especially near dusk or after dark?
§ Have a pet that
requires attention and taking them in the car is unsafe?
§ Need to stay near a
bathroom?
§ Have scheduled
in-home care at certain times during the day?
§ Cannot go out due to
inclement weather?
Or, it’s entirely
possible that they...
§ Want to meet
potential buyers to see if they appreciate their home like they do
§ Are lonely and enjoy
the conversation that showings bring
§ Believe it is their
role to point out features of the home if their agent isn’t there
§ Are concerned about
theft or having others look through their belongings
§ Have some prejudices
about who is a good fit for their home (generationally common)
Regardless of their rationale
or reason for wanting to stay home for showings, it is our job as agents to
get to the bottom of it and provide potential solutions for making showings
productive.
This requires a
conversation -- a very intentional conversation.
While most of the time and
with most clients, we can merely say, “Be sure to leave the house during
showings,” and they do, you may need to have a more thorough discussion with
senior home sellers and provide your procedure and rationale in writing.
Revisiting this conversation
is not a bad idea either, putting them at ease regarding concerns, fears, or
questions.
Provide alternatives.
If you are serving an older
adult, especially a frail older adult, who doesn’t have family support
nearby, you may need to go above and beyond what you normally do relative to
showings.
This little bit of extra
effort is not only beneficial to the home sale process, but it can also be an
amazing gift and value add setting you apart from the average agent.
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